8 products
The right hat adds personality and serves a practical purpose, sun protection, warmth, or just that finishing touch. Wide-brimmed for sunny days, beanies for winter, berets, fedoras, bucket hats, occasion headwear. We've got options from M&S, ASOS, and hat specialists. Preloved hats can be great finds, especially for quality felt and wool styles that hold their shape for years. Our AI stylist can help match a hat to your face shape if you're not sure where to start.
8 products

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Kaiia

Marks & Spencer

Marks & Spencer

Marks & Spencer

EGO

EGO

EGO
Round faces suit angular styles like fedoras. Long faces look great in wider brims. Square faces are softened by rounded shapes like berets and cloches. Heart-shaped faces suit medium brims and bucket hats. Oval faces can wear almost anything. But honestly, the best test is trying them on and trusting what feels right.
Measure around your head about 1cm above your ears and across your forehead. Common sizes range from 54cm (S) to 60cm (XL). Many casual hats like beanies and bucket hats are one-size-fits-most with stretch or adjustable features.
Wide-brimmed hats with at least a 7.5cm brim shade the face, ears, and neck. Tightly woven fabrics block more UV than open-weave straw. Look for UPF 50+ ratings for maximum protection. Dark colours absorb more UV than light ones, though both need a decent brim to be effective.